Welcome! If you’re reading this, that means you’ve been invited to a beta launch with a new tool designed to help content creators increase their business with brand partnerships.
This is an FAQ document to help answer any questions you might have.
What is Bento?
- Bento is a tech company that went through the tech accelerator Y Combinator (famous for launch companies like Reddit, Airbnb and Twitch).
- We’ve been building startups for the last 5 years from the education space to the recruiting space. We’re venturing into new industries, like helping content creators grow their businesses through software.
What is the tool?
- The initial product Bento is launching for content creators is an AI-driven platform for content creators, streamlining company outreach and inbox management.
- We plan to get feedback from an initial set of users to improve the functionalities.
What does "outreach" mean?
- Outreach to increase sales involves actively contacting potential customers or clients to promote your services, with the goal of boosting sales and expanding the customer base.
- Outreach is very typical with all sizes of businesses.
How do you recommend brands to content creators in their Outreach list?
- We utilize the initial intake form to understand the brands with which the content creator has previously collaborated, and we identify brands in similar categories to enhance the likelihood of securing more partnerships for the content creator.
- We locate the relevant individual in the brand or marketing team of the company, search for their contact information online, and verify the validity of the email.
How do you send out emails on behalf of the content creator?
- We connect into your Gmail and automate sending out customized emails. You’ll see the sent emails in your "sent" box. We ensure we spread out the sending of email so you don’t get put into spam or get recognized as a bot.
How do I give feedback?
- Share any feedback on how to improve the product or what is missing for you here.
- I need help, what do I do?
